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In today's world of learning analytics it is easy to get caught up in a whirlwind of ROI, linkage to business results and bottom line impact terminologies. However, what about the basics of evaluation? How can 21st Century technologies make this simple yet powerful process more practical and scaleable within a learning and development (L & D) organization where they just need to see the results of a Level 1 Reaction survey or a Level 2 test? This article will take us back to the basics of evaluation by exploring the core components of the process of evaluation and offer tips and examples of how to make it easier where there are limited financial, physical and human resources to accomplish the basic process of evaluation.

There are a host of inexpensive web-based data collection tools. These tools are easy to use and allow you to collect data from learners, instructors, managers, and any stakeholder at any point in time. Leveraging the internet to collect data saves costs of paper processing. It is worth investigating and leveraging where practical and feasible. Response rates are not dramatically different (65% online / email vs. 85% paper based on research). Even if paper is necessary, scanning technologies can easily scan quantitative and qualitative data into databases for centralized data storage and processing.Technologies specifically designed for learning evaluation will provide standard evaluation tools to take advantage of benchmarking. They will also have multiple ways to get data into the storage component (discussed below) such as online, email, data entry, and data import.

 

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Data Storage When it comes to data storage, I don't mean that metal file cabinet in the basement closet of your office building that so many end of class evaluations go to as their final resting home. Simple tools like spreadsheet applications can be inexpensive and powerful technologies where data collected online can be dumped for efficient, centralized data processing. More sophisticated solutions include using local relational databases such as Access that is more powerful than Excel or using enterprise relational databases such as SQL or Oracle that can span the organization easier. Data storage in technology tools is central, secure, and makes processing easier than that basement file cabinet.Technologies specifically designed for learning evaluation will have centralized data storage to warehouse your evaluation data, setting you up for success in data processing and reporting.

Data processing is probably the most time intensive piece in all of learning measurement. The key here is to have flexible tools that allow for the building of queries that can then be automated or standardized. OLAP tools such as Cognos or Microsoft Analysis Services are very powerful for querying large amounts of data. However, a strong word of caution. Do not throw technology into the hands of the functional users untrained on learning measurement. Allowing a line of business person to write their own OLAP query that compares learning data to business data can be counter productive if not dangerous if they do not know what they are doing.Technologies specifically designed for learning evaluation will have a very user friendly front end to allow a learning consultant to query their Level 1 evaluation data by attributes of the training (instructor, course, location, date, delivery) and by attribute of the trainee (business unit, client, job function etc.). It is just a matter of making easy selections in a wizard-like tool and the output is exactly what you need.


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